“Private label rights” (PLR) are demonstrated in a license or an authorization which comes with information products, such as e-books and articles that you can buy. These rights allow you to modify, alter, rearrange and enhance the products’ contents to fit your requirements.
You may split e-book or article chapters and then sell them not as one whole e-book, but as a “series” or sequence of articles. You can also do the reverse; when you have purchased a collection of PLR articles you can bring them all together into one well-designed special report or novel e-Book or.
Likewise, you can add any relevant information on a certain PLR content without the need of asking the original author’s permission.
The best feature, however, when purchasing PLR information products is that, generally, after you have completely revised the article you can display your own name as being content’s author, without the need to pay for royalties or the services of a ghostwriter.
Benefits of private label rights:
1. Permits you create or produce up with an assortment of new articles from one original source. Because you are licensed to alter and modify the contents so to match your requirements, you then have the freedom to repackage certain information products as novel or e-book offers for several different markets.
2. Gives you consent so that you can improve, by way of adding information on a content that you find lacking, or delete irrelevant information. Some products may disappoint you if they do not measure up with your standards; however PLR products gives you the right to adjust the article’s content when are not contented with how it was formatted and written.
3. PLR articles are the right choice when it comes to branding yourself as well as your online business. There is a need for you to let the world know that a business like yours exists. With PLR modified and revised products and labeling them as your work, you will impress prospects as well as establish yourself as an expert in your field, gaining the trust of online users and you will be remembered when they will need your service or products.
However, note that purchasers of PLR products are not only the ones who earn, but also the PLR product’s creator and can consider this path, to offer his books at a higher price knowing all the benefits it offers to the buyers.
Where to use private label content?
1. Links. Rewrite some articles and submit them to free article directories. Do remember that you need to revise your articles first, before submitting them, as the directories can penalize you.
2. Enhance your list. You can offer e-Books or eCourses as free incentive for visitors to enroll in your opt-in mailing list or offer report as bonuses when they sign up.
3. Improve online sales. Your revised articles can be used to update online prospects about a certain subject then incorporate links to associated product pages or links to affiliate programs.
4. Become an expert in your field. You can rewrite and reconstruct a “private label rights” articles for use in several articles so to construct an originally created e-Book.
5. Improve website income. Use keyword-rich articles in your website to earn additional income with “Google Adsense”.
Guidelines to modifying private label content:
1. Keep in mind that “private label content” is the expression of someone’s personality and ideas. Begin by transforming the title as well as the tone of the article.
2. Rewrite totally your opening paragraph. Search your vocabulary so that you can state the same things in a different way. You can make use of your Thesaurus tool and look for alternative words.
3. Go through your entire article. Add or remove sentences when you distinguish mistakes. Add also new ideas to spread out your article or split a very lengthy content into two articles.
4. Rewriting the ending. Be certain that your article entices the readers to perform what you need them to perform, be it buying a certain product, enrolling for a newsletter or going through your site.
5. Check for grammatical or spelling errors and be certain to compose a keyword rich article.
“Private label rights” can enhance your online business in so many ways. When you come across a good quality information product that gives you the freedom to change its substance and then acknowledge as your own, then it will be worth to investigate the profitability of buying it.